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Global mobile phone brand rankings, Huawei is still one step behind Samsung and Apple
Global mobile phone brand rankings, Huawei is still one step behind Samsung and Apple
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Let's look at the evaluation of two foreign media:
In June 2016, "Stuff" ranked the top ten smartphones of the year at that time. The first was Samsung S8, the second was OnePlus 5, and the third was Apple iPhone 7Plus.
In October 2017, foreign media "TechRadar" ranked the top ten smartphones in the world as of September: Samsung S8 ranked first, Samsung S8 + ranked second and iPhone 7 Plus ranked third The fourth place is Samsung Note 8. The fifth place is OnePlus 5. The last five are: iPhone 7, Honor 9, Sony Xperia XZ Premium, LG G6, HTC U11.
The above are just two simple examples. In fact, there are many similar selections every year. However, in such a selection, we rarely see the shadow of Huawei mobile phones, even if they are behind the top five. And the first one is not Samsung or Apple. The reason for this phenomenon is not that Huawei ’s mobile phones are not as good as Samsung or Apple ’s products, but that Huawei ’s overseas brands are not as powerful as Samsung and Apple ’s. In other words, the brand power of Huawei's mobile phones is not comparable to Samsung and Apple overseas. This is the direction that Huawei needs to work on in the next step. After all, Huawei's goal is to become the world's number one smartphone manufacturer, and it must surpass them in brand influence.
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